Located on the eastern bank of the Hooghly River, Kolkata is the primary business, commercial, and financial hub of Eastern India and the main port of communication for North-East India. With over two millennia of habitation, the city is home to lively festivals and a vibrant artistic community, bustling markets, and temples, and is regarded as the Cultural Capital of India. Kolkata where traditions meet modern innovations. Every new innovation starts from the East, so brands advertise here and Make it Big!
Opened in 1924, the Kolkata airport is one of the oldest airports in India. Renamed to Netaji Subhas Chandra Bose International Airport in 1995, it is the largest hub for air traffic in the eastern part of the country witnessing an annual 22 million footfalls. This makes it the fifth busiest airport in India!
A strategic mix of large format, impactful media to high frequency led media is spread throughout the passenger terminal and in the vicinity of the airport to suit the most appropriate communication objectives.
Times OOH redefines Kolkata airport advertising with the deployments of 100+ high-impact digital screens spread across the airport.
A network of 86 digital screens spread across the arrival and departures areas offers comprehensive coverage and reach throughout the passenger journey.
23 large format video walls located at key touchpoints at arrival and departures allow for high-impact messaging to all passengers across the terminal.
Located strategically in the passenger flow, three key activation zones offer engagement opportunities for brands to reach out to their audiences.